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Frequently Asked Questions

 

what services do you provide?

Allegory at its core is a marketing solution for small businesses and entrepreneurs. We specialize in holistic marketing, which means we consider all possible digital channels and resources when building out a full-funnel marketing strategy. Due to our unique experience with both paid and organic channels, we’re able to offer a long-term marketing strategy that includes paid advertising, content strategy, email marketing and more under the Allegory roster.

We’ve created 3 service packages with the different stages of small business growth in-mind. These are meant to be guidelines and during our complimentary discovery call, we will chat through which package is the right fit for you (or perhaps create a custom package suited to your specific needs!)

For our full list of services, please checkout our services page.


How does your pricing work?

Due to the customized nature of our work, we haven’t listed pricing on the site as every client comes to us with different needs. Once you send through an inquiry, we will send through our pricing guide and also arrange for a 30-minute discovery call where we can discuss your needs and create a proposal.


what if i already have a marketing coordinator?

The more the merrier! We’re absolute marketing nerds and love the idea of working with another marketer. In fact, we created the Foundations Program with the young marketer in-mind. Marketing is a learned skill and we wouldn’t be where we are without our own mentors. The Foundations Program is created to offer the training to someone in-house and also offer upper-level strategy to ensure your business is in good hands.


I’m about to start my own business and want to launch strong but don’t have a marketing budget yet - any advice?

First of all, congratulations! This is such an exciting stage and we know how scary it is to take the leap. We’re on a mission to make marketing accessible so everyone can feel like they can compete within their industry, even when you’re just starting out. With that said, our Digital Marketing Workshop is a 1:1 power session with Tiffany that is a low cost way to organize your thoughts, get a game plan and understand (when it’s time to invest) where you should start. We also plan on offering lots of free advice on our journal and Instagram so make sure you’re taking advantage of that!


Where are you based and can i work with you if I’m not in the same timezone?

We’re based in Vancouver, B.C. but since our business is digital, we are able to service clients around the world although most of our current clientele is based in North America.

We’re the right fit if…

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Holistic marketing isn’t just a buzz word. Working with Allegory means less stress for you and a seamless experience for your consumers. From branding and content to paid advertising, we create full-funnel strategies (and if you want, we execute them too!).

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Freelancers and coordinators are an amazing option for smaller budgets but they often lack the marketing expertise to drive long-term growth. We offer senior marketing expertise, training programs and a flexible pricing model to make marketing easy for you and your team.

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First of all, kudos to you! We know how much work it takes to be the owner of a business. If you’re feeling overwhelmed, know your time could be better spent elsewhere or don’t feel like constantly keeping up with the latest social trends or ad policy updates - we can help.

Ready to get started? Send us an inquiry and we’ll get back to you within 24-hours.